experiential design
SIEMENS Exidertrain - LUXOOM

SIEMENS Exidertrain

EXPLORE

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SIEMENS | Exidertrain

BRINGING YOUR STORY RIGHT TO THE AUDIENCE.

Automation and drives from Siemens are used all over the world. Thus an innovation and experience showcase that visits global fairs and customers makes all the sense. Most industrial customer sites as well as trade shows areas have sidings, making a train the obvious choice. The show itself is a storyline going from one carriage to the next, starting with an amazing introductory show that dissolves the boundaries of the narrow carriage interior with mirror reflections and holograms – showcasing impressively how Siemens automation and drives bring a new step into industrial solutions.

The Exidertrain was such a success that Siemens decided to launch a global follow up project – the Siemens Exiderdome.