HVV | Booth Design for Urban Mobility at UITP 2025

AI-Accelerated Design for Urban Mobility

500 Design Variants in 2 Weeks — A New Standard in Speed

To rethink what a bus stop could be in the context of future urban mobility, HVV commissioned Luxoom to develop a visionary yet deployable prototype. The brief was ambitious: design a next-generation public transport touchpoint that reflects new standards of accessibility, comfort, and data integration. Rather than rely on a traditional linear design process, we infused AI directly into the early concept phase. This enabled our team to explore over 500 architectural variants in just 14 days—a feat that radically accelerated ideation and decision-making. With AI acting as a real-time design collaborator, we turned complexity into speed, and possibility into structure.

How AI Changed the Design Workflow

Integrating AI into the early design workflow fundamentally reshaped how we approached the project. Rather than relying on static iteration, we used AI to automatically generate a wide range of spatial and material configurations, allowing our team to explore more design possibilities in less time. The system enabled real-time logic-based testing, helping us evaluate factors like circulation, visibility, and modularity from the very first stages. These insights informed fast, data-backed decisions that typically would have taken weeks of manual review.

The design process also became more collaborative and aligned across teams, with AI-generated visuals providing clear, sharable outputs that improved communication and stakeholder understanding. Importantly, the integration of AI did not replace creativity—it enhanced it. The tools served as a collaborative engine, enabling smarter decisions earlierand allowing us to remain design-driven, not technology-driven. Every choice remained rooted in human judgment, but powered by rapid, intelligent iteration.

From Exploration to Rollout Strategy

Through generative exploration, the team uncovered not just forms—but systems. We built modularity and deployment logic directly into early concepting, setting up the project for fast, repeatable real-world rollout.

Built-In Scalability from Day One

Designed to Deploy, Not Just Inspire

Key Outcomes

✔ 500 design variants in 14 days
✔ Scalable and modular infrastructure from concept phase
✔ Accelerated rollout strategy baked into design
✔ AI + human creativity in seamless collaboration